#1 Error With Master Resell Rights Digital Products

by Sarah Baker

Unless you’ve been living under a rock for the last year or more, you’ve probably heard of MRR, or Master Resale Rights. But did you know that the Master Resale Rights business model has been around for many years?

The term actually originated from the music industry! From a master recording, several reproduction-quality recordings are produced. From those reproduction-quality recordings, consumer-quality recordings can be produced and sold to the general public.

If you have access rights to the master recording, you can make reproduction-quality recordings. If not, you can only sell consumer-quality recordings. Kind of cool to know where it started!

Anyway… back to MRR Digital Products.

Right now, you might be scratching your head wondering why your Master Resell Rights Digital Products aren’t flying off the virtual shelves like you expected. 💸

You’ve been on social media seeing others crushing it with these products, but for some reason, your sales just aren’t adding up. So, what’s going wrong?

It’s sometimes easy to make the assumption that because Digital Product Master Resale Rights cost often only a few dollars, that they should sell easily and be “no brainer” offers…. but you’re still not making any sales. So what gives??

The truth is, mastering the resell rights game takes a strategic approach. There are many factors to consider before simply purchasing a product and immediately trying to resell it.

Remember, just because someone else is having success selling a particular product doesn’t mean you will also achieve the same results!

Let’s get you back on track and seeing the results you’ve been dreaming about!

If you’re struggling to bring in sales of your digital products, you’re not alone.

That’s why I created Tech-Savvy Sales Academy — a step-by-step course that teaches you how to successfully create and sell digital products, avoid costly mistakes, and build a business that thrives.

Inside Tech-Savvy Sales Academy not only will you learn how to make the most irresistible digital products that will have people screaming “take my money!!” but you’ll also learn how to automate the back end of your business so that your business practically runs itself – giving you the flexibility to live your life on your own terms while still making sales on the daily.

Do I Need to Rebrand PLR/MRR Products?

If your Master Resell Rights digital products aren’t selling, the missing link might be rebranding.

When you grab done for you digital products or resell rights digital products, it’s super tempting to just sell them as-is.

But here’s the thing—without rebranding, your product looks just like everyone else’s, making it hard to stand out. When you put your own spin on it, you add value and attract more customers who want something unique that speaks directly to them.

Remember that consumers buy with their eyes. If your product looks just like a dozen other similar products, what is going to make them choose yours??

Take a look at the video below from a quick search on Etsy for “Easy Keto Guide Master Resale Rights.”

On just the first page of Etsy alone, I was able to find 5 or more products that are clearly all the same, most with minimal or no rebranding.

While some of them have slightly changed their mockups, it’s pretty apparent that these are all the same core product.

If just ONE of them had taken the time to more dramatically change the title, branding, and graphics, it would really set them apart from the others!!

Change The Cover

Rebranding starts with a fresh cover design.

For your PLR digital products, a new cover is essential to make your product stand out from the crowd. Remember our example from the video above?

Make it bright, bold, and FUN!

A unique cover not only catches the eye but also signals that your product offers something different.

Swap out stock images, change colors, and absolutely add your brand’s logo and style. Be sure to use graphics that are related to the topic of the product.

Make sure to include your website if you have one. Let your customers know where to find you so they can come back for more products!

A well-designed cover can elevate your ebooks with master resell rights from generic to compelling, helping you attract more buyers and boost your sales.

Change The Title

The title of your product is the first impression potential buyers will have, so it needs to be unique and compelling.

For your PLR digital products to resell successfully, a fresh title can make all the difference.

Instead of sticking with a generic title, consider one that speaks directly to your target audience or highlights the key benefits of your product.

For example, if the original title is “Social Media Marketing Guide,” you might rename it “Boost Your Brand: The Ultimate Social Media Playbook.”

A catchy, relevant title grabs attention and sets your product apart from the competition.

This is a great opportunity to use AI, such as ChatGPT or Google Gemini, to help you come up with a title refresh!

Make the Product Higher Quality

If you want to stand out and make consistent sales, leveling up the quality of your digital product is an absolute must-do.

When thinking about how to develop digital products, consider adding more value — like extra resources, updated info, or interactive elements.

For example, if you’re starting with a basic ebook, why not throw in some worksheets, Canva Templates, a link to a loom video, or eye-catching infographics?

You could also bundle several similar or related MRR products together to create a more valuable product.

These little bonuses not only make your product more valuable but also way more appealing to your audience.

My general rule of thumb for Master Resale Rights products is to always sell a better product than you purchased.

Change The Branding Colors, Fonts And Design To Yours

When you buy PLR digital products, it’s essential to give them a fresh look that matches your brand.

Swapping out the generic colors, fonts, and designs for your own brand’s style instantly makes the product feel more authentic and connected to you.

For example, if the original uses bland blues, replace them with your signature colors that pop!

This not only builds trust with your audience, but also boosts your sales because your products will look and feel like a cohesive part of your brand.

Create Profitable And Unique Digital Products With Tech-Savvy Sales Academy

If you’re tired of your digital products blending into the background, Tech-Savvy Sales Academy is exactly what you need to break through the noise.

Learn how to create digital products that are not only profitable but also uniquely yours.

Get step-by-step guidance, done-for-you tech, and real-time support to ensure your products stand out and sell like crazy. It’s time to turn your ideas into income with ease.

Join the Tech-Savvy Sales Academy waitlist now!

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